Guest Author: Brittany Lafave
Hand modelling is something I personally love incorporating into my shoots because it instantly makes content feel more natural and interactive.
Even adding a simple human element like a hand in the frame can make your content feel more natural and lifestyle-driven. It's a small detail, but one that can completely change the overall feel of your content.
Here are a few simple hand modelling tips that genuinely helped during our shoots and that we've picked up along the way.
Use a shutter speed of at least 1/125 to compensate for natural movement. Anything below that risks blur in your image.
No matter how still you try to be, your hands will always move slightly. A faster shutter speed helps keep your images sharp and clean, especially during close-up shots. This setting made a real difference when we created this stop motion for Love Beauty & Planet.
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Well-moisturised hands appear healthy and vibrant in photos. Use a non-greasy hand cream to avoid unwanted shine.
This makes a huge difference in close-up content creation since dry patches and texture become much more noticeable under lighting. Our Nexxus campaign was a perfect example of how much this simple tip can elevate a shot.
Tip: Pay particular attention to moisturising around your nails and opt for a neutral polish or clean, natural nails to keep the focus on the product.


When editing your images, always make sure the skin tone is even. Correct any red, pale or discoloured patches to help the hands look cleaner and more natural in the final image. Small edits like this can make your content feel much more polished overall.
You can really see the difference this makes in these shots we captured for Cottonelle and SmileDirectClub, especially in close-up content where small details become much more noticeable.

